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November 04, 2008

U.S. News and World Report

James Pethokoukis:

The Latest From Inside McCain HQ - Capital Commerce (usnews.com): I just talked to one of my best Team McCain sources who told me that heading into today all the key battleground polls were moving hard and fast in their direction. The source, hardly a perma-optimist, thinks it will be a long night, but that McCain is going to win. So add this with the new Battleground poll (Obama +1.9 only) and the rising stock market...

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So add James Pethokoukis and his "best Team McCain source..." to the list of those requiring kool-aid detox. (shrug)

"one of my best Team McCain sources"

Tells you a lot, eh?

Team McCain members are going to be furiously swimming upstream to some location where they can get one of those sit on your ass Fed Govt jobs.

You're going soft in the eurphoria of the moment, Brad.
That would usually earn an "Death Spiral" or "Crashed and Burned" headline.

I never read the Corner, but I just had to go over there this evening to watch the last flickers of hope die out. It's all there, preserved in amber. I know I shouldn't take pleasure from the pain of others, but this time I'll make an exception.

That's why those in the know call it "Useless News & World Distort".

Talk about death spiral, USNWR is dumping its weekly print version and moving to online.

Who will rank our Universities? (another reason for them to cease).

http://www.mediaweek.com/mw/content_display/news/magazines-newspapers/e3i50e90e3361925e283e292222bf613b15

"Just months after announcing it would publish every other week instead of weekly while shifting emphasis to service journalism on the Web, the ad-challenged U.S. News & World Report is slashing its frequency yet again and going monthly, a source close to the news magazine confirmed.

A U.S. News rep would not confirm the change, which was reported earlier Nov. 4 by Folio and Mediabistro.com.

Another source close to the magazine said U.S. News announced to employees Nov. 4 that the magazine would be putting greater focus on the Web, with emphasis on such topics as education, health and news.

“I know they’re looking at everything,” the source said.

Newsweeklies have been hard hit, along with many magazines, by the current ad downturn; but separately, the category has long suffered from readers’ ongoing migration to the Web for news. So far this year, ad pages at U.S. News tumbled 30.5 percent, to 960, per the Mediaweek Monitor. (The title published 11 fewer issues so far this year versus the comparable year-ago period.)

U.S. News already scaled back dramatically once this year, whacking its rate base to 1.5 million from 2 million while chopping its frequency to 36 issues from 46 issues. At the same time, it has sought to carve out a niche by increasing its focus on service journalism, building on its “Best Colleges” rankings franchise."

Hallelujah.

Gee. Every bit as reality-grounded and useful as its ratings on the "Best" colleges in the country!

"Newsweeklies have been hard hit, along with many magazines, by the current ad downturn; but separately, the category has long suffered from readers’ ongoing migration to the Web for news."

As long as old media continue to cling to this delusion that the reason people are abandoning them is the MEDIUM (web vs paper) rather than the CONTENT (useful background analysis, calling out lies vs he said/she said crap and reprinting press releases), well, they'll continue their slide into irrelevance.

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